opinion

With a new year comes a new raft of watch releases, and we’re gazing into our crystal ball to get a glimpse of what this year could look like. Ok, …

Microbrand watches have exploded recently, with new brands emerging almost daily. Granted, many fall to the wayside, but those that succeed shine brightly in the face of traditional watch brands. …

In this revisited article we originally published early in 2024, we explore how our value perception of watches has changed over the past few years and ask the question – …

In this article, we take a deep dive into what the ‘fashion watch’ is, and address the misconceptions that the watch world has about them. Ever since I wrote my …

The watch world is much larger than you think – while we often repeat the same five or six names ad nauseam, there is still much more to explore! For …

In the last year or so, there has been a resurgence of integrated bracelet full gold sports watches released, across various brands and various price points. So, we thought we’d …

There’s no brand more polarising than Hublot, and we take a look into the reasons why, and look to tackle these misconceptions head on! Let’s face it. Hublot is a …

Limited Edition is one term that gets thrown around a lot in the watch world, but what is limited really? What makes a watch exclusive and desirable? In the world …

Abraham-Louis Breguet was one of the fathers of modern watchmaking. Yet Breguet as a legacy brand seems to be languishing a little. Which leads us to ask the question, why? …

In the age of social, many of us are taking pics of what’s on our wrists, which led us to ask, “Does how a watch photograph affect your love for …

Buying a luxury watch can be daunting. With so many options out there across all price points and styles, the decision isn’t easy. But this is where we come in! …

In a world where watch prices are increasing every year and the more mass and mainstream luxury brands getting more expensive, we have to ask, are the prices worth it …

Ever wondered what some functions on a watch are there for and when you would ever use them? Don’t worry, you’re not alone, and we’ve got five of the coolest, …

With many complications and functions available on watches these days, it’s hard to know which are useful for everyday. So we’re taking a look at five of the most useful …

Our love for watches can sometimes boarder on full blown obsession, but why do we love them so much? What is it about watches that makes us fall in love …

Have you ever thought to yourself, “I really like that watch brand and what they’re doing, but I don’t love any of their actual watches”? It’s an interesting question that …

The journey of watch collecting is a long one, and no matter how long or experienced we are, we all started somewhere. With so many options these days and depending …

Remember lusting after that watch you’ve been wanting for ages? You’d save for it, and look at photo’s constantly and when you saw it on other people’s wrists you would …