Jaeger-LeCoultre and Amanda Seyfried Praising Inner Elegance

by Chamath Gamage
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Amanda Seyfried is a close friend of Jaeger-Lecoultre and has just recently been called upon to do a dazzling commissioned photoshoot to showcase a beautiful women’s Reverso model from the current collection. Amanda is a woman that radiates subtle confidence. Following on from her success in her latest movie Mank, where she was nominated for Best Supporting Actress at both the Golden Globes and Oscars, she’ll now step into the role of model for this photo shoot. 

Moving with grace, she speaks with authenticity and elegance. A beauty that transcends time. Who better to portray the femininity of the women’s Reverso, while also celebrating 90 years since this beautiful timepiece was born. Jaeger-Lecoultre hired Alique, a Dutch-born and New York-based photographer for this particular photoshoot. She was chosen as she is highly renowned for portraying and highlighting femininity from her female point of view. 

The watch that will be photographed is the pink gold Reverso One Duetto Moon, which for this shoot has been equipped with a pink gold bracelet and also with a burgundy-red leather strap. The Reverso One Duetto Moon has an 18k rose gold case which measures 40.1 x 20mm and comes with a water resistance of 30m (3 bar).

 The front dial of this Reverso is silvered grey with Arabic numerals, while the back dial is a burgundy red, with gold indices and hour and minute hands. The back dial perfectly complements the case and burgundy strap. There are also 56 diamonds (0.63 carats) set into the top and bottom sides of the case. The movement used in this elegant timepiece is Jaeger-Lecoultre’s own calibre 844. This movement is a manual wound and has a frequency of 21, 600 (VpH). 

Much like herself, Amanda Seyfried says that “If I had to define the Reverso, I would say: timeless, innovative, pristine”. I like watches to feel like they can be worn with a shirt or a dress and still fit in with my style. The Reverso always hits that spot. It’s hard to believe how much detail and artistry can be etched into such a small case – and to have two faces work so seamlessly in one design is extraordinary.” 

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